Challenge
With some of the most well-known brands, Unilever needed a partner to help with the extra work. With brands like Lipton, Dove, Vaseline, Axe, and many more– Unilever is a giant corporation.
From business tools, brand assets, web activations, and more they needed an attentive team. One that could handle the amount of work and still communicate a playful everyday company.
It’s been an absolute pleasure working with the folks at Unilever.
Approach
You may have noticed our signature Creative Brand Workshop is the foundation for all our clients. Through this, we’re able to establish clear value and messaging that informs the rest of the project.
With Unilever, it’s no different. Often with large and complex projects, planning is the most essential part of launching a successful campaign.
We brought in the necessary stakeholders and developed a solid brand foundation for future campaigns. Growth is the outcome we aim toward.
Solution
Unilever continues to grow, both in terms of market ownership and brand recognition. Pivoting toward a more playful company by injecting more colors and illustrations without losing a sense of professionalism was an exciting challenge for us.
Such growth hasn’t muddied their products, keeping each distinct from one another. Their products are common household items and their new initiative moves toward relating to customers they serve.
Like all of our partners, we are proud to work with Unilever. Check out their site to see some of our work for them.
More Work
Check out our further projects.
How Can We Help?
Hit us up & we’ll hit you back shortly.
Welcome to the portfolio of Fermented Pixels’ Chief Creative Officer
mattwes.com
* Please note none of the work on mattwes.com was not done under Fermented Pixels LLC
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