Brand Messaging • UX/UI Design • Web Design • Web Development
Shopper Approved is an online reputation management company that needed to speak to many industries. Anyone and everyone from eCommerce to a personal blog could use their solution.
Their audience could literally be any online business owner looking to drive traffic to their site. Such a large company needed to speak to a wide range of people personally.
Like they say, “If you speak to everyone, you speak to no one.”
So how did they build their brand?
By taking our Creative Brand Workshop they were able to focus on their target buyers. Through our study, Shopper Approved developed a strategy to position its brand as a gateway to better marketing.
Then we crafted two designs around their brand and chiseled their strategy to be more focused. Using flow charts and blueprints called wireframes, their team was able to offer input throughout the process.
The result is fantastic.
Shopper Approved has had incredible success, having made the Inc. 500 list two years in a row. Creating an easy-to-use and approachable site like theirs is a highlight of our growth as a company.
In fact, their success is amazing! It’s also one of the fastest-growing, privately-held companies in America. That’s the kind of growth possible with proper design and strategy.
It was a pleasure working with them.
Check out our further projects.
* Please note none of the work on mattwes.com was not done under Fermented Pixels LLC